Dreame Technology, a global consumer electronics company, opened its first MEA flagship store at Dubai Hills Mall on April 24, 2025. The store, located on the first floor (FF-247), coincides with the launch of a new lineup of smart home products designed for the region.
The new store provides a space for customers to interact with Dreame’s products, which include robotic vacuums, cordless stick vacuums, wet and dry vacuums, air purifiers, and personal care devices.
The company aims to expand its presence in the MEA region, targeting a 50% market share in the robot vacuum category in the UAE and KSA by 2027. This goal is supported by the Star Light Expansion Plan, which includes establishing 150 points of sale through company-owned stores and parternerships.
Among the products introduced is the X50 Ultra Complete (X50 UC) robotic vcacuum, which features retractable legs to navigate obstacles like carpets and low furniture. It includes 20,000Pa suction, AI path planning, and compatibility with the Matter protocol.
Another highlight is the H15 Pro wet and dry vacuum, equipped with an AI-powered robotic arm that lowers in 0.2 seconds to clean edges. It offers 21,000Pa suction, a hot water brush washing system, and up to 60mins of runtime.
Additional products include the Z30 cordless stick vacuum with a 310AW motor and HEPA H14 filtration, the AirStyle pro 7-in-1 styling tool, and the PM20 air purifier with an interactive LCD screen, adaptive airflow and multi-layer filtration.
To mark the opening, Dreame is offering promotions, including gifts with purchases and a lucky draw with X50 UC, valued at AED 5,999, as the grand prize.
